Organic Pomegranate Juice Powder Launch

For Immediate Release
Monday, May 17, 2010

Margaret Gomes
Director of Marketing

Natural ingredients producer, NP Nutra®, now offers a certified organic Pomegranate Juice Powder, adding to its growing range of Certified Organic Products.

With sales of organic products now outstripping conventionally grown foods, the health industry is seeing an unprecedented demand for organically grown produce. A market report from the Organic Trade Association (OTA) found that the organic sector has continued to grow at a faster rate than the food industry as a whole.

OTA’s Executive Director Christine Bushway said: “These findings are indicative that even in tough times, consumers understand the benefits that organic products offer and will make other cuts before they give up products they value.”

Thomas Wolski, NP Nutra’s Managing Director agrees, “We have found that demand for organic products has increased and that’s great news for customers, farmers and our environment.”

With a sky-high ORAC score (a measure of antioxidant activity), Pomegranate is a rich source of antioxidant polyphenols, tannins, and anthocyanins. The high antioxidant levels of Pomegranate work to support the immune system and help maintain healthy levels of cholesterol. Research has found that Pomegranate can assist the flow of oxygen and blood to the heart and encourage normal blood pressure.

“NP Nutra’s Pomegranate Juice Powder has long been used in many functional beverages and meal replacement formulas and its organic counterpart promises to be a popular component in many organic superfruit products,” said Thomas Wolski from NP Nutra®.

Contact NP Nutra® for more information.