Spotlight on Pet Health Trends

Pet Health Trends

Nowadays, pets have become an important part of the family, so it’s not surprising that more than half of today’s consumers are pet owners.

The 2017-2018 National Pet Owners Survey reports that about 85 million families in the US own a pet. Globally, the GFK survey of 22 countries with more than 27,000 online consumers showed that 57% of the respondents are pet owners.

Pet & Family

The increasing popularity of pet humanization has triggered a tremendous impact on the global pet industry increasing sales of pet food, pet services, pet supplies, etc. In 2016, 66.75 billion dollars was spent on pets in the US alone. This year the estimated expenditure exceeds more than 69 billion dollars. This surge of pet owners all over the world has brought about a continuous expansion and growth of the pet industry.

There is a variety of pet food available in the market, but dry pet food remains the most popular type of pet food while research reports predict a steady rise in wet food. Sales of wet pet foods are expected to rise globally by more than 5% between 2017- 2021.

Another type of pet food that is increasing in sales are the healthy specialty treats. Petfood Industry magazine reported that more pet owners now prefer non-GMO, naturally processed foods and treats for their pets and the inclusion of vegetables and fruits is becoming more mainstream. It is predicted that the sales of organic and natural pet foods will increase by 14% every year until 2019. In the US, the sales for healthy dog treats tend to increase by 10% each year, while the sales for cat treats remain steady at 3% per year.

NP Nutra’s NutraPet range offers premium quality human grade ingredients which can be used to fulfill the nutritional requirements in various petfood applications. Healthy, natural and GMO free without harmful additives and preservatives, some of our bestselling NutraPet ingredients and their health boosting effects are listed below (click here for a complete list):

NP Nutra’s IngredientBenefits
Acai Freeze-dried Powder (organic)
Acai Juice Powder (organic)
AcaiVida® (Acai Juice Powder)
Antioxidant
Alfalfa Grass Powder (organic)
Alfalfa Juice Powder (organic)
Antioxidant
Digestive support
Immune health
Banana Freeze-dried Powder
Banana Powder (organic)
Digestive support
Cardiovascular support
Bone support
Blood sugar support
Eye health
Barley Grass Powder (organic) Digestive support
Immune health
Beet Root Juice Powder (organic) Anti-inflammatory
Cardiovascular health
Digestive support
Blueberry Powder (organic) Cardiovascular support
Stamina support
Digestive support
Anti-inflammatory
Coconut Milk Powder (organic, vegan)
CocOganic® Freeze-dried Powder (organic)
Digestive support
Hydration
Immune health
Cranberry Juice Powder Anti-inflammatory
Dental health
Urinary tract/kidney support
Kale Powder (organic) Antioxidant
Anti-inflammatory
Intestinal support
Cardiovascular support
Urinary support
Pancreatic support
Eye health
Noni Concentrate 6:1
Noni Fruit Powder (organic)
Noni P.E. 5:1 (organic)
Anti-inflammatory
Antioxidant
Immune support
Cellular support
Papaya Juice Powder (organic) Digestive support
Immune support
Digestive support
Gastrointestinal support
Cardiovascular support
Turmeric Root Powder (organic) Anti-inflammatory
Antioxidant
Blood sugar regulation
Joint support
Wheatgrass Powder (organic)
NutraGrass™ (Organic Wheatgrass Juice Powder)
Detoxification
Immune support
Blood flow support


For more information on cosmeceutical ingredients and samples, please contact your personal Account Manager.

References:

http://www.americanpetproducts.org/press_industrytrends.asp
http://www.iii.org/fact-statistic/pet-statistics
http://www.euromonitor.com/pet-humanisation-the-trend-and-its-strategic-impact-on-global-pet-care-markets/report
www.petfoodindustry.com
https://petobesityprevention.org/news/petobesityinformation