NP Nutra Debuts New Products at Fresh Ideas Organic Marketplace 2020

TTT Monday, March 2nd, 2020

Suellen Williams
Director of Marketing
310-694-3031 Ext. 5

Gardena, CA: Nature’s Power Nutraceuticals Corp (NP Nutra®), a recognized leader in the nutraceutical ingredients marketplace, will participate for the 2nd consecutive year in the Fresh Ideas Organic Marketplace in Anaheim CA, 11:00am – 4:00pm Wednesday March 4th 2020.

Fresh Ideas Organic Marketplace is part of Natural Products Expo West, a world-renowned show which takes place every year at the Anaheim Convention Center. A lively farmers’ market-style outdoor event focusing on everything organic, attendees browse and sample the latest functional food and beverage ingredients and finished products.

NP Nutra® will debut four new organic products, adding to their extensive Nutra Organics portfolio of certified quality organic ingredients. These are Cauliflower Powder (organic), Dandelion Powder (organic), Milk Thistle Powder (organic) and Rosehip Powder (organic). Customers will not only have the opportunity to sample these four exciting new products but to also try 26 other premium ingredients carefully selected for their quality, innovation and market status.

“We are again looking forward to attending Fresh Ideas Organic Marketplace and as is always our tradition, are excited to introduce new ingredients. Cauliflower Powder in particular is set to gain a lot of attention, given the potential of the keto-friendly market, projected to reach USD $12.35 billion by 2024”, explained Eric Guggenheim, Director of Sales.

Cauliflower is becoming one of the most versatile ingredients. It is used in a variety of keto-friendly foods and beverages to replace high carb ingredients such as potato, grains (like rice) and wheat, and makes a delicious addition to pizza crusts, pasta, crackers, cookies, chips, cakes, muffins, biscuits and hummus. It even replaces meat in dishes like buffalo cauliflower wings, steaks and fritters.

Included in their ingredient display, NP Nutra® will showcase a number of plant-based protein powders such as Brown Rice, Hemp, Pea, Quinoa and Sacha Inchi. Yacon Syrup, a healthy alternative sweetener, and organic SachaOmega® Oil will also be featured along with the trending adaptogens Ashwagandha, Maca and Turmeric. CocOganic Plus™ freeze-dried coconut water powder and an organic vegan Coconut Milk Powder will be on display also.

Anaheim is definitely the place to be on March 4th for everyone interested in the global nutraceutical market, expected to reach US $561 billion by 2023. Visit the team at NP Nutra’s Booth F74 to sample premium, innovative ingredients, validated by their own Triple-T Verification® Program ensuring supply chain transparency, ingredient quality and sustainability.